Communications
Better understand customer behavior, minimize customer churn rate, and optimize products and networks.
Find your signal in the noise with data science
Data science has proven to drive greater efficiency and offer real business value across industries and use cases. It’s the fuel needed for a thriving business, and telecommunications is no exception. With RapidMiner, communications companies can better understand customers, and proactively identify and prevent customer churn – all while optimizing products and networks.
Communications Industry Use Cases
Drive Revenue
- Predict the best offers for consumers and drive personalized, omnichannel campaigns
- Prevent churn by predicting at risk customers and delivering profit-optimized incentives and plans
- Increase ARPU by pairing precision-targeted promotions with the best price and service offerings
Cut Costs
- Analyze network demand for better QoS management and capacity planning
- Predict failure of devices or network equipment and plan ahead for repairs
- Increase customer satisfaction at lower cost by prioritizing service requests
Avoid Risks
- Reduce fraud, SPAM and other network abuse by predicting and detecting the very first indicators
- Monitor customer sentiment proactively for dissatisfaction and prevent negative brand impacts
Why AI Now?
5G is the latest paradigm shift underpinning the ubiquitous connected devices that run an unforeseen spectrum of applications and services. No longer is there a clear distinction between data and voice, content creation and delivery, and devices used for computing and messaging.
The tremendous investment required to construct and maintain these costly networks requires operational efficiency that only an AI-driven buildout can achieve. Add changing regulations, new consumer usage patterns, and never-ending attempts at fraud and it’s no wonder analysts struggle to decipher the signal from the noise.
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